Monday, August 19, 2013

The key Pricing Problem - Game Theory Which is used to Determine Optimal Rates On the part of Assisted Living Facilities


When much older begin to need basic help with daily living, they can essentially choose from the following to get the long-term care they have perhaps:

(1) receiving assistance at home from aging parents;
(2) hiring a caregiver via homecare agency; or
(3) getting in an Assisted Living facility. While approximately 70% associated with the seniors over 75 yrs . old obtain help from your family in the US, home care agencies (HC) and Assisted Living Facilities (ALF) collect, lucrative industries. ALFs and HC services provide quality senior care and facilitate those in the aged elderly US population who be able to lessen the burden back to the children by paying since expert long-term care services recommended to their home equity, pensions, retirement savings, and/or government funding.

ALFs naturally compete while using the HC agencies for seniors along with being typically the adult kid who decides if his own aging parent will either move into an ALF or opt for an in-home caregiver. Presumptively, an adult daughter will choose in excess of what cultivates the most effectively to her aging parent at the deepest cost (especially in latest economic climate), and website an ALF is raise revenue while keeping occupancy rankings by not losing elderly people to HC companies. In any event, ALFs (known in signaling games for the sender (Source 1), since they send an expense signal to the adult daughter) are different in quality (i. ice. 'good' or 'bad') and HC quality may appear far more stable (See Note). Really, operators of 'good' ALFs would signal their a good buy to adult daughters rich in prices, but because HC could be a valuable alternative and there should be 'bad' ALF that could raise premiums to falsely signal superior, the 'good' ALF operator wants to carefully set its rates. This uncertain price-quality signaling between high revenue simply ALF and optimal profit to the senior resident has been analyzed using game suspected, particularly an extensive close signaling model, to help owners after operators of ALFs answer now:

How should I price my Assisted Living propensity profit and show stable, while still attracting inhabitants?

As with any theoretical model, many assumptions about the actual 'game' must be made and just solve. First, we will presume there is uncertainty for the adult daughter regarding how much ALFs and a facility could be either 'good' (G) (higher benefit), and maybe a probability of (p), often referred to as 'bad' (B) (lower benefit), with the probability (1-p). Moreover, extravagance a senior receives to the in-home caregiver is more constant and just provides a benefit interesting (HC). Second, ALFs may charge a high monthly rate (H) in conjunction with a low monthly rate (L) and HC companies obtain a constant amount, (K). The following values will be part of a numerical example to represent the costs and domination over various senior living dietary supplements:

(G) = 6 (arbitrary benefit the need for a 'good' ALF)
(B)= 3 (half one's benefit value of a 'good' ALF it will be lower quality care levels)
(HC)=6. 5 (highest benefit value option, assuming seniors would rather the home at receive care)
(H)= goal auto . for (H); typical high priced ALFs in america alone charge $3, 000-$6, 000/month)
(L)= 1. 5 (represents the sourcing cost of typical low priced ALFs priced at $1, 500/ month)
(K)= 5. 5 (represents a monthly caregiver costs placed by HC companies relying on $5, 500/month)
(p)= 0. 5 (assume that 1/2 of countless ALF are 'good' regarding the physical condition provided to the senior)

Consequently, a group of parameters and a graphic representation of this game can be achieved from these assumptions. Spine, the adult daughter who hopes to maximize her aging mums utility (benefit minus cost) did not order her preferences for care options (highest to lowest utility) the following:

(G - L) > (G : H) > (B : L) > (HC : K) > (B : H)

Thus, the adult daughter would first in a position 'good' ALF at affordable, second, a 'good' ALF during a high cost, third, a 'bad' ALF at affordable, fourth a HC agency around typical cost (K), as well as, a 'bad' facility during a high cost.

There exists a specific price at which the adult daughter may choose a high-priced ALF in hopes that it is 'good' (G - H), the rare risk that the ALF is pretty 'bad' (1 - p) inside gets (B - H). So next, the total utility often: (p)(G - H) + (1 and p)(B - H). The adult daughter will then only choose a high-priced ALF if the utility is greater than the utility from being a HC agency, illustrated through equation:

(p)(G - H) + (1 and p)(B - H) > (HC : K)

For a numerical individual, assume the values previously mentioned to solve for (H) (See Outline 2 for detailed calculations) otherwise the resulting highest price any daughter is willing to spend for potential benefit of just a little 'good' ALF at high price, with the risk for their the ALF could be 'bad' inside of, calculates to H

.

No comments:

Post a Comment